Form&Seek London Design Fair2017
Form&Seek will be part of Dutch Pavilion at London Design Fair on 21-24 September 2017
Form&Seek exhibitions always show a consideration to new crafts, material and processes.
With this upcoming show Form&Seek explores the theme of "Openness" where we focus on what designers with a vision of across borders and cultures, make and design in order to shift attitudes and cultures for the a more inclusive future. Form&Seek explores the idea of Dutch design, not through a national lens but as an attitude and way of thinking.
For the first time ever Form&Seek launches its own collection during London Design Festival as well as a producing and selling platform, enabling consumers and retailers to purchase original and innovative crafted goods from a curated collection founded and run by designers.
The Form&Seek collection focuses on new developed processes and contemporary, globally local craft techniques. Interesting, innovative materials and processes play a key role in the pieces by Form&Seek. Each item tells a story through the way it has been made or the impact it has on our daily lives.
Our new collection expands on a wide range of crafted products from conventional products prototyped with new technologies to products that play with natural formations and uses of material. Each thought provoking, poetic design object has a strong character and personality with the personal mark of the maker.

Elizabeth Salonen
Elizabeth Salonen is a multidisciplinary designer, and founder of Mottoform, a Canada-based design studio (previously Helsinki). Established in 2005, Salonen works in product, textile design, surface, homewares, furniture and collectible art and objects.
Her work has earned international awards and recognition, and in 2012 she was selected as Industrial Designer of the Year in Finland.
Salonen has a love for materiality and fine craftsmanship. Throughout her career she’s explored materials to create collectible 2- and 3-D objects. Nordic influences are evident in the form language of her designs, and in the desire to explore the narrative of materials, craft, and techniques for making collectible art and design. Design that has a story and place, authenticity, tradition, and combines artisan with industrial manufacturing. "I’m also interested in the wellbeing of the planet, using non-toxic and sustainable materials, and re-materializing waste or discarded products into new.”
Born in Canada, Salonen studied design in the U.S. and Finland, and received a degree in Industrial Design from the College for Creative Studies in Detroit.
