Form&Seek London Design Fair2017
Form&Seek will be part of Dutch Pavilion at London Design Fair on 21-24 September 2017
Form&Seek exhibitions always show a consideration to new crafts, material and processes.
With this upcoming show Form&Seek explores the theme of "Openness" where we focus on what designers with a vision of across borders and cultures, make and design in order to shift attitudes and cultures for the a more inclusive future. Form&Seek explores the idea of Dutch design, not through a national lens but as an attitude and way of thinking.
For the first time ever Form&Seek launches its own collection during London Design Festival as well as a producing and selling platform, enabling consumers and retailers to purchase original and innovative crafted goods from a curated collection founded and run by designers.
The Form&Seek collection focuses on new developed processes and contemporary, globally local craft techniques. Interesting, innovative materials and processes play a key role in the pieces by Form&Seek. Each item tells a story through the way it has been made or the impact it has on our daily lives.
Our new collection expands on a wide range of crafted products from conventional products prototyped with new technologies to products that play with natural formations and uses of material. Each thought provoking, poetic design object has a strong character and personality with the personal mark of the maker.
Irina Flore is a multidisciplinary designer with a B.A. and M.A. in Design and Fine Arts from Haute École des Arts du Rhin in Strasbourg France; Before studying design she graduated from West University of Timișoara, obtaining a B.A. in Communication back from her home country, Romania.
While still studying, she started working as an independent designer. She was the assistant designer in the Studio Sebastian Herkner in Frankfurt, Germany where she worked for renowned companies such as: Pulpo products, Dedon, ex-t, Kundalini lightning, Wallpaper Handmade 2017 ,Nya Nordiska, Verreum, Lobmeyer, or Schönbuch. The designs she worked on were presented at design fairs such as Maison et Objet in Paris; IMM Cologne in Germany or Salone del Mobile in Milano, Italy.