Form&Seek London Design Fair2017
Form&Seek will be part of Dutch Pavilion at London Design Fair on 21-24 September 2017
Form&Seek exhibitions always show a consideration to new crafts, material and processes.
With this upcoming show Form&Seek explores the theme of "Openness" where we focus on what designers with a vision of across borders and cultures, make and design in order to shift attitudes and cultures for the a more inclusive future. Form&Seek explores the idea of Dutch design, not through a national lens but as an attitude and way of thinking.
For the first time ever Form&Seek launches its own collection during London Design Festival as well as a producing and selling platform, enabling consumers and retailers to purchase original and innovative crafted goods from a curated collection founded and run by designers.
The Form&Seek collection focuses on new developed processes and contemporary, globally local craft techniques. Interesting, innovative materials and processes play a key role in the pieces by Form&Seek. Each item tells a story through the way it has been made or the impact it has on our daily lives.
Our new collection expands on a wide range of crafted products from conventional products prototyped with new technologies to products that play with natural formations and uses of material. Each thought provoking, poetic design object has a strong character and personality with the personal mark of the maker.
Pour les Alpes
Pour les Alpes is founded by the two product designers Tina Stieger and Annina Gähwiler. They love to get inspired by characteristics of the Swiss Alpine culture. Special craft techniques and local myths are picked up, reinterpreted and set in a contemporary context. With the aim of adding a new perspective on our cultural identity, the two designers have found a niche for their work. The collections of Pour les Alpes are produced in small series or exclusively as limited editions.
Annina Gähwiler (born 1981 in Switzerland) is a certified industrial designer of the University of Applied Sciences Northwestern Switzerland (2006) and has completed the MA in Design Products at the Royal College of Arts in summer 2013.
After studying industrial design, Annina Gähwiler worked as a furniture and product designer in the Design Studio Beat Karrer in Zurich. In 2009, she moved to Designculture AG, where she was responsible for product and interior design projects.
In collaboration with Tina Stieger the first projects under the name Pour les Alpes emerged. Annina Gähwiler decided for advanced studies at the RCA and wrote her theoretical Master thesis titled «The authentic object». With the project «Nuts on Circles», a toolbox for people with dementia, she completed the Master degree in Design Products in summer 2013.
Tina Stieger (born 1978 in Switzerland) has a degree in industrial design, from the University of Applied Sciences Northwestern Switzerland (2006) and a Master of Arts in design at the Zürcher Hochschule der Künste (2012).
After studying industrial design Tina Stieger worked two years as a designer at the design office Tjep in Amsterdam. She worked in the areas of product design and interior design. After her return from Amsterdam she worked as a stylist in Zurich. In addition she realized several design projects with Annina Gähwiler under the name Pour les Alpes. In July 2012, Tina Stieger graduated at the Zürcher Hochschule der Künste ZHdK, with her master thesis «Neocraft – innovation laboratory of traditional arts and Crafts».