Form&Seek London Design Fair2017
Form&Seek will be part of Dutch Pavilion at London Design Fair on 21-24 September 2017
Form&Seek exhibitions always show a consideration to new crafts, material and processes.
With this upcoming show Form&Seek explores the theme of "Openness" where we focus on what designers with a vision of across borders and cultures, make and design in order to shift attitudes and cultures for the a more inclusive future. Form&Seek explores the idea of Dutch design, not through a national lens but as an attitude and way of thinking.
For the first time ever Form&Seek launches its own collection during London Design Festival as well as a producing and selling platform, enabling consumers and retailers to purchase original and innovative crafted goods from a curated collection founded and run by designers.
The Form&Seek collection focuses on new developed processes and contemporary, globally local craft techniques. Interesting, innovative materials and processes play a key role in the pieces by Form&Seek. Each item tells a story through the way it has been made or the impact it has on our daily lives.
Our new collection expands on a wide range of crafted products from conventional products prototyped with new technologies to products that play with natural formations and uses of material. Each thought provoking, poetic design object has a strong character and personality with the personal mark of the maker.

Tord Boontje
Tord Boontje is known for his expression of romanticism in contemporary design. Some of his designs are whimsical and light-hearted; at the same time, they can connect with strong emotions.
“I’m interested in creating elements for everyday life that are exciting and uplifting to live with” says Boontje. With a strong interest in storytelling, nature, decoration, materials, and technology, his work has an experimental approach. The results can vary from the ornate to the minimal, from the handcrafted to made-by-robots.
Tord Boontje is originally from the Netherlands and his education at the Eindhoven Design Academy and the Royal College of Art in London set the foundations for Studio Tord Boontje.
Established in 1996, the studio’s early projects were already in the area of mass production as well as experimental one-off pieces.
The studio has since worked with international companies on a range of products that includes lighting, graphic identity, textiles, ceramics, site-specific installations, and furniture. Work can be found in major museum collections such as the Victoria and Albert Museum and MoMA in New York.
This extremely creative and prolific studio responds to and leads trends. An interest in social issues grew into working with artisans in developing countries and led to projects in Guatemala, Senegal, Rio de Janeiro and Columbia.
The studio has grown, evolved and travelled. They spent 5 years in rural France before Boontje decided to return to London in 2009 and engage with education, taking up the challenging appointment as Professor and Head of Design Products at the Royal College of Art, a position he held for 4 years.