Form&Seek London Design Fair2017
Form&Seek will be part of Dutch Pavilion at London Design Fair on 21-24 September 2017
Form&Seek exhibitions always show a consideration to new crafts, material and processes.
With this upcoming show Form&Seek explores the theme of "Openness" where we focus on what designers with a vision of across borders and cultures, make and design in order to shift attitudes and cultures for the a more inclusive future. Form&Seek explores the idea of Dutch design, not through a national lens but as an attitude and way of thinking.
For the first time ever Form&Seek launches its own collection during London Design Festival as well as a producing and selling platform, enabling consumers and retailers to purchase original and innovative crafted goods from a curated collection founded and run by designers.
The Form&Seek collection focuses on new developed processes and contemporary, globally local craft techniques. Interesting, innovative materials and processes play a key role in the pieces by Form&Seek. Each item tells a story through the way it has been made or the impact it has on our daily lives.
Our new collection expands on a wide range of crafted products from conventional products prototyped with new technologies to products that play with natural formations and uses of material. Each thought provoking, poetic design object has a strong character and personality with the personal mark of the maker.
London-based ceramicist and maker Melina Xenaki experiments with materials and techniques, and aims to share her love for the elegance of classical antiquity by drawing inspiration from her Greek Origins. Ovid’s magnum opus “Metamorphoses” borrows the myth of the 'Ages of Man' (the stages of human existence on the Earth) from Hesiod’s Works and Days, in which the degradation of the human condition over time is indicated symbolically by metals of successively decreasing value. The Golden Age was a place and time when, because nature and reason were harmoniously aligned, men were naturally good. In the present Iron age, humans are warlike, greedy and impious, brother fights with brother and the social contract between guest and host– the important sense of Xenia is forgotten. Today, hospitality, generosity, and courtesy are ideals, golden glimpses, of a generation that still values the good and noble. In her work for this exhibition, Melina's poetic excitation on functional ceramic ware sets the ground for a big gathering around food and drink, creating a safe space in which there is always room on the table for everyone. Her collection is named after the virgin goddess of innocence and purity, a symbol of justice, Astraea, who according to legend will one day come back to Earth, bringing with her the return of the utopian Golden Age.